VFBATTERY REPORT

Applications: EV

Pages 130–181 (52 pages)

Battery Report 2025, page 139: Applications: EV
Text on page 139

US EV Market Only Started to Grow When More Models Better Suited to Consumer Needs Were Introduced EV sales flourished after 2021 as e-SUVs and higher range vehicles were introduced, but the end of the tax credit has slowed market momentum:

Uncertainty surrounding state incentives and OEM product planning will continue to hurt EV sales well into 2026

Q3 BEV sales grew ∽30% YoY as consumers took advantage of the tax credit → 69% of BEV sales were eligible vehicles

Q4 EV sales were down 37% YoY, but will rebound like other markets that removed incentives (e.g., Germany) starting in 2027

OEMs are retooling their EV strategies with an eye on local battery production, supply chain security, and reducing assembly costs

Low cost mainstream EV options are needed in this market for the industry grow past niche status in many states

1 EV adoption only started to gain traction when EV variety and availability increased - Especially new offerings from GM (e.g. Equinox) 2 Chinese auto brands will not be entering the U.S. market given the 100% baseline tariffs placed on EVs produced in China 3 Estimated EV sales for the U.S. are only released on a quarterly basis and subject to revisions

Source: Pivot Research, Kelly Blue Book

Extracted from the PDF; charts and images may read imperfectly.

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